What are the motives behind farming people on social media?

There are several motives that drive individuals to farm people on social media platforms. One of the primary reasons is financial gain. Farming people refers to the act of accumulating a large number of followers, likes, or comments on social media accounts to appear influential and attract brands for sponsorships or endorsements. By artificially increasing their follower count or engagement metrics, individuals can gain credibility in the digital space and monetize their online presence. Moreover, some individuals engage in farming people to boost their ego or social status. They seek validation and popularity by having a large online following and aim to be perceived as influential or well-liked. Ultimately, the motives behind farming people on social media vary from financial incentives to personal validation and recognition.
This mind map was published on 22 September 2023 and has been viewed 114 times.

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