What are the primary sources of revenue for cloud kitchens?
The primary sources of revenue for cloud kitchens, also known as ghost kitchens or virtual restaurants, largely come from food orders placed through online platforms and delivery services. By operating solely through online platforms, cloud kitchens eliminate the costs associated with dine-in services, including rent for a physical location and staff for front-of-house operations. This allows them to focus on producing food for delivery-only orders, with a potentially wider customer reach, and maximize their profitability. Additionally, cloud kitchens may also generate revenue through partnerships with existing food businesses, enabling them to expand their operations or cater to specific customer preferences. Overall, the revenue generated by cloud kitchens primarily revolves around the efficiency and convenience of online food ordering and the popular trend of on-demand food delivery.
This mind map was published on 16 November 2023 and has been viewed 102 times.