People may get recruited into a cult through various methods, including the use of persuasive techniques or manipulation. Cults often present themselves as welcoming communities that offer a sense of belonging, purpose and direction to their members, which can be appealing to individuals who are feeling lost or seeking direction in life. The recruitment process may involve love bombing, which is the showering of affection upon new members, and encouraging them to attend group meetings and events. Over time, the group's beliefs and values may become more extreme, and members may be pressured to cut ties with family and friends who are not part of the cult, leading to social isolation and dependence on the group.
This mind map was published on 30 April 2023 and has been viewed 66 times.