What are the steps involved in the innovation process?

The innovation process involves a series of steps that organizations follow to bring new and unique ideas to the market. Firstly, the process starts with idea generation, which entails brainstorming and exploring various concepts or challenges. This is followed by idea screening, where the most promising ideas are evaluated based on criteria such as feasibility and market potential. The next step is concept development and testing, where the ideas are refined into tangible concepts and tested for their effectiveness. After this, the organization enters the prototyping and development phase, where a prototype is created and iteratively improved based on feedback and testing. Finally, the innovation is commercialized through product launch, marketing, and continuous evaluation to ensure successful implementation. Overall, the innovation process entails a systematic approach to discovering, developing, and implementing new ideas.

This mind map was published on 26 September 2023 and has been viewed 50 times.