How to conduct thematic analysis?

Thematic analysis is a qualitative research method used to identify, analyze and report patterns within data. It is a commonly used approach in social sciences, healthcare, and business research. To conduct thematic analysis, one must first familiarize themselves with the data by reading through it and making notes. Then, the researcher should identify potential themes and develop a coding framework. Coding the data involves systematically labeling different sections of the material with the most relevant codes. Once the coding is complete, the themes should be reviewed and refined, taking into account any relationships or connections that may exist between them. Finally, the themes should be clearly and effectively presented in the research report.

This mind map was published on 20 April 2023 and has been viewed 131 times.