How does Discord help in marketing PFP NFTs for the BAYC?

Discord, a popular communication platform, plays a crucial role in marketing PFP (Profile Picture) NFTs for the Bored Ape Yacht Club (BAYC). Discord's various features and functionalities provide a powerful avenue for connecting with a targeted audience and effectively promoting these NFTs. Firstly, Discord allows for the creation of dedicated communities or servers, where members can interact, share information, and engage in discussions related to BAYC and its PFP NFTs. This creates a sense of community and cult following around the project, facilitating word-of-mouth marketing and fostering a strong brand presence. Additionally, Discord enables direct communication with potential buyers through private messaging or voice channels, facilitating personalized interactions and building trust. Discord can also be used as a platform to announce upcoming releases, drop valuable insights, conduct exclusive events, and even organize auctions or sales, all of which generate hype and excitement. Overall, Discord's accessibility and engagement-focused features contribute significantly to the marketing and promotion of PFP NFTs for the BAYC.

This mind map was published on 15 August 2023 and has been viewed 90 times.