What is the definition of digital business?

Digital business refers to any business process or activity that utilizes digital technologies and platforms to conduct operations, deliver products or services, and enhance overall performance. It encompasses the use of digital tools and technologies such as the internet, mobile devices, software applications, and data analytics to streamline processes, improve customer engagement, and drive growth. Digital business involves transforming traditional business models and adopting digital strategies to meet the evolving needs and expectations of today's increasingly digital and connected consumers. It can include e-commerce, online marketing, digital supply chain management, and digital transformation initiatives. The fundamental aspect of digital business is the integration of digital technologies throughout the entire business ecosystem to create value and gain a competitive edge in the digital era.

This mind map was published on 19 November 2023 and has been viewed 34 times.