What role do covers and marketing play in selling romance and erotica?
Covers and marketing play a critical role in selling romance and erotica. The cover image is often the first thing a potential customer sees, so it must capture the essence of the story and the intended audience's interest. Effective marketing campaigns use language, imagery, and targeted advertising to appeal to potential readers and build brand recognition. In a crowded market, well-designed covers and strategic marketing can make a significant difference in the success of a romance or erotica title.
This mind map was published on 18 April 2023 and has been viewed 95 times.
