What is the concept of a cloud kitchen?
A cloud kitchen, also known as a ghost kitchen or virtual kitchen, is a concept in the food industry where food is prepared and delivered to customers exclusively through online orders, without a traditional physical dining space. These kitchens operate solely as production facilities designed to fulfill delivery orders from various platforms such as food delivery apps and websites. By eliminating the need for a dine-in area and focusing solely on delivery, cloud kitchens can optimize efficiency, reduce costs, and cater to the growing demand for online food ordering. They allow for the creation of multiple virtual brands within the same kitchen space and enable restaurants to expand their reach without the need for additional physical locations. This innovative concept is rapidly gaining popularity in the evolving foodservice landscape.
This mind map was published on 8 November 2023 and has been viewed 68 times.
