What are the common methods in qualitative analysis?

Qualitative analysis is a research methodology that allows researchers to explore and understand complex social phenomena in a qualitative way. The common methods used in qualitative analysis include content analysis, grounded theory, ethnography, phenomenology, case study, and discourse analysis. Content analysis is used to identify and analyze patterns, themes, and biases in text, while grounded theory aims to develop theoretical frameworks based on data. Ethnography involves observing and recording the social practices and cultural beliefs of a particular group or community. Phenomenology aims to understand subjective experiences through open-ended interviews, and case study involves in-depth investigation of a specific person, group, or event. Discourse analysis seeks to understand how language constructs and shapes meaning and social reality. Each method has its strengths and limitations, and researchers often use multiple methods to gain a comprehensive understanding of a research question or topic.

This mind map was published on 20 April 2023 and has been viewed 119 times.