Engagement farming is a strategy implemented on social media platforms to increase engagement and reach for content creators. It involves cultivating and nurturing relationships with followers, targeting specific audience segments, and actively participating in discussions and interactions. Content creators use various techniques to encourage engagement, such as asking questions, responding to comments, sharing relatable content, and collaborating with other creators. The ultimate goal of engagement farming is to build a loyal and authentic audience that actively interacts with the content, leading to higher visibility and growth opportunities for the creator.
This mind map was published on 5 October 2023 and has been viewed 183 times.