How did the BORED APE YACHT CLUB promote their NFTs?

The BORED APE YACHT CLUB used various strategies to promote their NFTs and generate interest among collectors and investors. Firstly, they leveraged social media platforms extensively, particularly Twitter and Discord, to engage with their community and build hype around the project. Through these channels, they shared updates, exclusive content, and behind-the-scenes glimpses into their creative process. Additionally, the club collaborated with influential creators and artists to create limited-edition NFTs and cross-promote each other's work, further expanding their reach. Moreover, they actively participated in events and conferences, where they showcased their NFTs and interacted with the wider crypto community. These multifaceted promotional efforts significantly contributed to the success of BORED APE YACHT CLUB, making it one of the most sought-after NFT collections in the market.
This mind map was published on 15 August 2023 and has been viewed 50 times.

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