What makes some ideas stick while others are forgotten?

The ability of an idea to stick or be remembered is often determined by several key factors. One important factor is the simplicity of the idea. Ideas that are easy to understand and explain tend to have a higher chance of being remembered. Additionally, ideas that evoke emotions or connect with people on a deeper level are more likely to stick. A compelling story or narrative associated with an idea can make it more memorable. Furthermore, ideas that are concrete and provide vivid imagery tend to be more unforgettable compared to abstract concepts. Finally, ideas that are repeated often, whether through advertising or word of mouth, are more likely to stick in people's minds. Overall, a combination of simplicity, emotional connection, concrete imagery, and repetition can significantly enhance the stickiness of an idea.

This mind map was published on 6 July 2023 and has been viewed 93 times.